Understanding your challenges
- Developing strategic opportunities: Discover trends and interpret data to make better business decisions. Develop strategic growth opportunities.
- Creating experiences: Design and test new experiences along the customer journey and forecast potential prior to launch.
- Optimizing in-market experiences: Track current in-market performance pre- or post-launch or even mid-flight to optimize your marketing spend immediately.
- Growing relationships: Increase loyalty with decision events, building strong, durable relationships with your customers and stakeholders.
Research we provide
- Brand and customer experience
- Consumer panels
- Digital market intelligence
- Distribution and supply chain management
- Market opportunities and innovation
- Media measurement
- Mystery shopping
- Online pricing intelligence
- Point of sales tracking
- Product catalogs
- Promotion and causal retail
- Retail analytics
- Social media intelligence
- Trends and forecasting
- User experience
Industries we serve
Our industry focus provides GfK market researchers with a thorough understanding of industry-specific business issues and questions to address.
Trusted for quality
We stand for the highest standards in terms of quality, privacy, integrity and compliance.
- For our clients: We offer valuable and reliable insights.
- For our research participants: We protect their information.
- For our employees: We are fair, honest and respectful.
- For our shareholders: We manage investments responsibly.
Visit our website or contact us via firstname.lastname@example.org.